everybody's gotta learn sometime

Ever-increasing choice was supposed to mean the end of the blockbuster. It has had the opposite effect.

“Perhaps the best explanation of why this might be so was offered in 1963. In “Formal Theories of Mass Behaviour”, William McPhee noted that a disproportionate share of the audience for a hit was made up of people who consumed few products of that type. (Many other studies have since reached the same conclusion.) A lot of the people who read a bestselling novel, for example, do not read much other fiction. By contrast, the audience for an obscure novel is largely composed of people who read a lot. That means the least popular books are judged by people who have the highest standards, while the most popular are judged by people who literally do not know any better. An American who read just one book this year was disproportionately likely to have read “The Lost Symbol”, by Dan Brown. He almost certainly liked it.”

The Economist | A World of Hits

"It is no measure of health to be well adjusted to a profoundly sick society." - Krinshnamurti

Most of what we feed to chickens, pigs, and other farmed animals—most of it is burned off, simply keeping the animals alive until they're slaughtered.

It's bizarre, really: You take a crop like soybeans, oats, corn, or wheat, which are all high in protein, fiber, and complex carbohydrates but devoid of cholesterol and artery-clogging saturated fat. You feed them to an animal and create a product with no fiber or complex carbohydrates at all but with lots of cholesterol and saturated fat. It makes about as much sense as taking pure water, running it through a sewer system, and then drinking it.

Vegetarianism in a Nutshell: Environment

"When we ignore the body, we are more easily victimized by it." - Milan Kundera

A fascinating study has shown that we're unable to read insights into ourselves from watching a video of our own body language. It's as if we have an egocentric blind spot. Outside observers, by contrast, can watch the same video and make revealing insights into our personality. [...]

What was going on? Why can't we use a video of ourselves to improve the accuracy of our self-perception? One answer could lie in cognitive dissonance - the need for us to hold consistent beliefs about ourselves. People may well be extremely reluctant to revise their self-perceptions, even in the face of powerful objective evidence. A detail in the final experiment supports this idea. Participants seemed able to use the videos to inform their ratings of their "state" anxiety (their anxiety "in the moment") even while leaving their scores for their "trait" anxiety unchanged.

The British Psychological Society Research Digest Blog | We're unable to read our own body language

"I spend an enormous amount of money protecting myself against evil." - Bill O'Rielly

This entry records a country's net trade in goods and services, plus net earnings from rents, interest, profits, and dividends, and net transfer payments (such as pension funds and worker remittances) to and from the rest of the world during the period specified. These figures are calculated on an exchange rate basis, i.e., not in purchasing power parity (PPP) terms.

Central Intelligence Agency | The World Factbook
Photo by Norman Parkinson, American Vogue November 1956

i have everything i need

Last fall, I spent about a month in the file room of the Harvard Study of Adult Development, hoping to learn the secrets of the good life. The project is one of the longest-running—and probably the most exhaustive—longitudinal studies of mental and physical well-being in history. Begun in 1937 as a study of healthy, well-adjusted Harvard sophomores (all male), it has followed its subjects for more than 70 years.[...]

Arlie Bock conceived the project with his patron, the department-store magnate W. T. Grant. Writing in September 1938, Bock declared that medical research paid too much attention to sick people; that dividing the body up into symptoms and diseases—and viewing it through the lenses of a hundred micro-specialties—could never shed light on the urgent question of how, on the whole, to live well.

Exhaustive medical exams noted everything from major organ function, to the measure of lactic acid after five minutes on a treadmill, to the size of the “lip seam” and the hanging length of the scrotum. Using a new test called the electroencephalograph, the study measured the electrical activity in the brain, and sought to deduce character from the squiggles. During a home visit, a social worker took not only a boy’s history—when he stopped wetting his bed, how he learned about sex—but also extensive medical and social histories on his parents and extended family. The boys interpreted Rorschach inkblots, submitted handwriting samples for analysis, and talked extensively with psychiatrists. They stripped naked so that every dimension of their bodies could be measured for “anthropometric” analysis, a kind of whole-body phrenology based on the premise that stock character types could be seen from body proportions. [...]

Four members of the sample ran for the U.S. Senate. One served in a presidential Cabinet, and one was president. There was a best-selling novelist (not, Vaillant has revealed, Norman Mailer, Harvard class of ’43). But hidden amid the shimmering successes were darker hues. As early as 1948, 20 members of the group displayed severe psychiatric difficulties. [...]

The Grant Study men remain anonymous. (Even the numbers on the case studies have been changed.) A handful have publicly identified themselves—including Ben Bradlee, the longtime editor of The Washington Post, who opened his memoir, A Good Life, with his first trip to the study office. John F. Kennedy was a Grant Study man, too, though his files were long ago withdrawn from the study office and sealed until 2040.

The Atlantic | What Makes Us Happy?

This beautiful creature must die

Meat consumption has more than doubled in the United States in the last 50 years.

Now a new study of more than 500,000 Americans has provided the best evidence yet that our affinity for red meat has exacted a hefty price on our health and limited our longevity.

The study found that, other things being equal, the men and women who consumed the most red and processed meat were likely to die sooner, especially from one of our two leading killers, heart disease and cancer, than people who consumed much smaller amounts of these foods.

Paying a Price for Loving Red Meat

"They always say time changes things, but you actually have to change them yourself." - Andy Warhol

If the bondage business seems an unlikely pursuit for two button-down, slightly awkward, decidedly deadpan lower-class Pakistanis, it is. But then, discretion has been their byword. The brothers have taken extreme measures to conceal a business that in this deeply conservative Muslim country is as risky as it is risqué.

It helps that the dozens of veiled and uneducated female laborers who assemble the handmade items — gag balls, lime-green corsets, thonged spanking skirts — have no idea what the items are used for. Even the owners’ wives, and their conservative Muslim mother, have not been informed.

Today, they sell their products to online and brick-and-mortar shops, and to individuals via eBay. Their market research, they said, showed that 70 percent of their customers were middle- to upper-class Americans, and a majority of them Democrats. The Netherlands and Germany account for the bulk of their European sales.[...]

“I go to Sin City every year,” said Rizwan, referring to Las Vegas in a sheepish laugh. It’s all business, he said. “Clients know our country and culture, and they don’t invite us to participate. We’re a little bit shy.”

NYT | Lacy Threads and Leather Straps Bind a Business (With Video)

"Far from idleness being the root of all evil, it is rather the only true good." - Kierkegaard

The Wow! signal was a strong, narrowband radio signal detected by Dr. Jerry R. Ehman on August 15, 1977, while working on a SETI project at the Big Ear radio telescope of the Ohio State University. The signal bore expected hallmarks of potential non-terrestrial and non-solar system origin. It lasted for 72 seconds, the full duration Big Ear observed it, but has not been detected again. It has been the focus of attention in the mainstream media when talking about SETI results.
Amazed at how closely the signal matched the expected signature of an interstellar signal in the antenna used, Ehman circled the signal on the computer printout and wrote the comment "Wow!" on its side. This comment became the name of the signal.

Wikipedia | Wow! Signal

vote or

19. In 2009, the president and Congress will ride tandem on a new version of the federal transportation bill. If you ride a bike (or would, if there were a damn bike lane where you needed to go), this could mean a serious expansion of your ability to get around. As it stands, Obama has pledged to increase bike funding if elected president. McCain, meanwhile, hasn’t rolled out any commitments on the issue.
82. This is the one opportunity we have to let the world know that the people of the United States reject the direction we’ve been following for almost a decade now.
101. 20 percent of NYU students polled recently said they’d give up their right to vote in 2008 for an iPod Touch. A fucking iPod Touch.
108. Unless you are a white landowning male Protestant, there was a time in our history when you would have been thrown out of the polling facility without a second thought.
112. Great Britain is still looking for evidence that our little experiment didn’t work out. Don’t help them along.
176. There are 6.46 billion human beings who aren’t eligible to vote in this election, but who will have to live with the results.

Why Vote?

“The fate of animals is of greater importance to me than the fear of appearing ridiculous; it is indissolubly connected with the fate of men.”

According to her research, U.S. counties that have slaughterhouses consistently have higher rates of violent crime than demographically similar counties that don’t.

Do hamburgers cause crime?

The increases in crime have been theorized as being linked to the demographic characteristics of the workers, social disorganization in the communities, and increased unemployment rates. While discussed theoretically, none of these explanations have been empirically tested. Further, none of the literature to date has addressed the possibility of a link between the increased crime rates observed and the violent work conducted in slaughterhouses. The purpose of this study is to begin to fill these gaps.

Spill-Over from 'The Jungle' Into the Larger Community

Title: Émile Zola

Image: McDonald's Corp.

you can hide in the cinema, you've got the money to spend

This chart is neat for several reasons:

• The circle itself represents 100% of the average consumer’s spending. The circle is divided into eight large shapes, each of which is divided further into a number of smaller shapes. The size of each shape represents an estimate of what the average American spends on the category it represents. For example, gasoline is the largest shape in the transportation category.
• Each shape is color-coded by the change in prices for that category between March 2007 and March 2008. The three dark red shapes (representing price increases of more than 40%) are all petroleum products. But eggs — with a 29.9% price increase — are close behind.
• Hovering over any shape will reveal the category name, the share of spending from the average budget, and the amount by which prices have changed in the past year.
• You can use the “zoom in” tool to get a better view of the action, and then drag the chart around to look at different categories. It’s only by doing this that you can see lettuce has its own category, and that the green, leafy stuff has declined in price by 3.2% over the past twelve months.

A Glimpse at the Spending of the Average American

title: casiotone for the painfully alone